Wine Label Design
With Custom Illustrations​

West Crawford Cellars is an independent winery based in Ebensburg, Pennsylvania. The borough’s cool temperature and fertile countryside allow the winery to produce the right grapes for West Crawford Cellars’ products. Traditional vinification processes that are practiced hundreds of years ago, combined with precise monitoring, enable the company to produce high-quality, fine-aged wines

The Challenge

West Crawford Cellars sought assistance from our creative design team to create wine label designs with custom illustrations. The labels need to imply an atmosphere of splendor blended with a warm, countryside ambiance. In addition, the client specifically requested that we incorporate deer and oak elements in the label design as part of their branding.

After consultation and constant communication with West Crawford Cellars, our creative design team conceptualized several studies, sketches, and designs based on the client’s request. Upon presentation, the client was impressed with the designs and approved them for use.

Gold and Black Label

In one of our designs, we used a bold black and gold template. Together with the sleek bottles, the label helps project a classy look and theme.

We selected a solid font for the words “West Crawford” to denote the strength and robustness of finely aged wine. In contrast, we used a script type of font for “Cellars” to indicate class and elegance.

This label design turned out to be the primary design for most West Crawford Cellars products.

West Crawford Cellars wine bottle with navy and gold stag label, lying on a bed of wine corks against a wooden surface
Close-up of two West Crawford Cellars wine bottles showing the navy and gold label with a stag illustration and "Est. 2014, Ebensburg, PA" detail
If it's not attracting the right clients, not looking the part, or not standing out in your market, that's not a branding problem. That's a business problem. We fix it.

Your brand should work as hard as you do.

If it’s not attracting the right clients, not looking the part, or not standing out in your market, that’s not a branding problem. That’s a business problem. We fix it.

White Label

Although a dry wine, merlot tends to be fruitier and sweeter than other dry wines.

To reflect this flavor, we used a delicate gold and magenta template over a white background. Icons of an oak tree and an acorn add a countryside theme as well as a branding point to the label.

As West Crawford Cellars prepares to produce more types of wines, our team is ready to design unique, creative, and attractive labels that enhance their brand and speaks volumes of their products’ excellence.

West Crawford Cellars Merlot wine bottle mockup with a white and gold label featuring an oak tree illustration, shown tilted against a white background
Three West Crawford Cellars Merlot wine bottles in alternate label design mockups, featuring an oak tree mark and a maroon vintage band, one bottle lying on its side
Graphic Design Retainer Packages for Growing Businesses

Your Services Deserve a Brand that matches them

We build brands grounded in strategy, not just aesthetics, so your identity works in the market, not just on a mood board. If your business delivers quality work but your brand doesn’t show it, that gap is costing you.

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